Nyse Order Imbalance 88326.0 Shares On Buy Side

What Happened?

Shares of local business platform Yelp jumped 2.2% in the afternoon session after Jefferies raised its price target for the company from $31.00 to $32.00. Despite the higher price target, the investment firm maintained its "Hold" rating on the stock. This rating suggested that the analyst, John Colantuoni, expected Yelp's shares to perform in line with the overall market. The adjustment signaled a slightly more positive view on the stock's valuation, even though it did not amount to a full upgrade of the recommendation.

After the initial pop the shares cooled down to $30.59, up 2.3% from previous close.

Is now the time to buy Yelp? Access our full analysis report here.

What Is The Market Telling Us

Yelp’s shares are not very volatile and have only had 9 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful, although it might not be something that would fundamentally change its perception of the business.

The biggest move we wrote about over the last year was 7 months ago when the stock gained 10% on the news that the company reported strong first quarter 2025 results that blew past analysts' EBITDA and sales estimates. What's more impressive is that Yelp kept costs in check, letting more of those dollars fall to the bottom line as profits rose faster than sales. Overall, this print had some key positives.

Yelp is down 21.7% since the beginning of the year, and at $30.59 per share, it is trading 25.9% below its 52-week high of $41.25 from January 2025. Investors who bought $1,000 worth of Yelp’s shares 5 years ago would now be looking at an investment worth $1,068.

As the craze of earnings season draws to a close, here’s a look back at some of the most exciting (and some less so) results from Q3. Today, we are looking at social networking stocks, starting with Meta .

Businesses must meet their customers where they are, which over the past decade has come to mean on social networks. In 2020, users spent over 2.5 hours a day on social networks, a figure that has increased every year since measurement began. As a result, businesses continue to shift their advertising and marketing dollars online.

The 5 social networking stocks we track reported a strong Q3. As a group, revenues beat analysts’ consensus estimates by 2.6% while next quarter’s revenue guidance was 0.9% below.

While some social networking stocks have fared somewhat better than others, they have collectively declined. On average, share prices are down 4.1% since the latest earnings results.

Meta

Famously founded by Mark Zuckerberg in his Harvard dorm, Meta Platforms operates a collection of the largest social networks in the world - Facebook, Instagram, WhatsApp, and Messenger, along with its metaverse focused Reality Labs.

Meta reported revenues of $51.24 billion, up 26.2% year on year. This print exceeded analysts’ expectations by 3.4%. Overall, it was a strong quarter for the company with an impressive beat of analysts’ EBITDA estimates and a decent beat of analysts’ revenue estimates.

"We had a strong quarter for our business and our community," said Mark Zuckerberg, Meta founder and CEO.

The stock is down 15.1% since reporting and currently trades at $640.26.

Read why we think that Meta is one of the best social networking stocks, our full report is free.

Best Q3: Reddit

Founded in 2005 by two University of Virginia roommates, Reddit facilitates user-generated content across niche communities (called subreddits) that discuss anything from stocks to dating and memes.

Reddit reported revenues of $584.9 million, up 67.9% year on year, outperforming analysts’ expectations by 6.3%. The business had a very strong quarter with EBITDA guidance for next quarter exceeding analysts’ expectations and a solid beat of analysts’ EBITDA estimates.

Reddit achieved the biggest analyst estimates beat and fastest revenue growth among its peers. The company reported 51.6 million daily active users, up 7.1% year on year. The market seems happy with the results as the stock is up 13.7% since reporting. It currently trades at $221.10.

Is now the time to buy Reddit? Access our full analysis of the earnings results here, it’s free for active Edge members.

Weakest Q3: Pinterest

Created with the idea of virtually replacing paper catalogues, Pinterest is an online image and social discovery platform.

Pinterest reported revenues of $1.05 billion, up 16.8% year on year, in line with analysts’ expectations. It was a mixed quarter as it posted an impressive beat of analysts’ EBITDA estimates but revenue guidance for next quarter slightly missing analysts’ expectations.

Pinterest delivered the weakest performance against analyst estimates in the group. The company reported 600 million monthly active users, up 11.7% year on year. As expected, the stock is down 17% since the results and currently trades at $27.41.

Read our full analysis of Pinterest’s results here.

Snap

Founded by Stanford University students Evan Spiegel, Reggie Brown, and Bobby Murphy, and originally called Picaboo, Snapchat is an image centric social media network.

Snap reported revenues of $1.51 billion, up 9.8% year on year. This number surpassed analysts’ expectations by 1%. It was a strong quarter as it also recorded a solid beat of analysts’ EBITDA estimates and a narrow beat of analysts’ revenue estimates.

The company reported 477 million daily active users, up 7.7% year on year. The stock is up 4.1% since reporting and currently trades at $7.66.

Read our full, actionable report on Snap here, it’s free for active Edge members.

Yelp

Founded by PayPal alumni Jeremy Stoppelman and Russel Simmons, Yelp is an online platform that helps people discover local businesses through crowd-sourced reviews.

Yelp reported revenues of $376 million, up 4.4% year on year. This print topped analysts’ expectations by 2.1%. Overall, it was a strong quarter as it also produced a solid beat of analysts’ EBITDA estimates and full-year EBITDA guidance slightly topping analysts’ expectations.

Yelp had the slowest revenue growth among its peers. The stock is down 6.2% since reporting and currently trades at $30.14.

Read our full, actionable report on Yelp here, it’s free for active Edge members.