Investing.com -- BellRing Brands (NYSE:BRBR) stock fell 7.5% after Deutsche Bank analyst Stephen Powers warned of "another potentially difficult quarter" for the protein shake and powder maker ahead of its February 3 earnings report.
The selloff intensified in morning trading, with shares dropping as much as 11% at one point. A block trade of 715,817 shares, representing about 0.6% of float, changed hands at $25 each for a total value of $17.9 million.
Powers cut his price target on BellRing to $31 from $35, citing recent tracked channel trends for Premier Protein that came in below management’s initial expectations. The company’s premier product line declined 1.5% in the fiscal first quarter versus company guidance of approximately flat performance.
The analyst noted that January’s exit rate combined with "still-intense competition" suggests risk of downward revisions to the company’s full-year guidance, which currently stands at $2.41-$2.49 billion in sales and $425-$455 million in EBITDA.
Deutsche Bank reduced its fiscal 2026 estimates for BellRing, now projecting sales of $2.367 billion and EBITDA of $420 million, both below the company’s current guidance range.
While longer-term consumer trends toward protein consumption remain favorable for BellRing’s categories, Powers expressed concern about the company’s ability to gain additional shelf space and withstand heightened competition in the protein aisle.
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