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(12:38 GMT) Designer Brands Price Target Maintained With a $5.00/Share by Telsey Advisory Group
What Happened?
Shares of footwear and accessories discount retailer Designer Brands jumped 6.7% in the afternoon session after the company expanded its Board of Directors and declared a quarterly cash dividend.
The board grew from eleven to twelve members with the appointment of Deborah Ferrée, the company's Vice Chair and Chief Product Officer, as a new Class II director. This move kept her in her current executive roles. In addition to the board change, Designer Brands announced a quarterly cash dividend of $0.05 per share for both its Class A and Class B common shares. These developments were received positively by investors, signaling stability and a commitment to shareholder returns.
Is now the time to buy Designer Brands? Access our full analysis report here.
What Is The Market Telling Us
Designer Brands’s shares are extremely volatile and have had 73 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.
The previous big move we wrote about was 5 days ago when the stock gained 7.2% on the news that comments from a key Federal Reserve official boosted investor optimism for a potential interest rate cut. New York Federal Reserve President John Williams, a voting member of the rate-setting committee, suggested he sees room for "further policy easing," which sent a strong signal to the markets. Following his remarks, the probability of a December rate cut, as measured by the CME FedWatch Tool, surged from 39% to 71%. Lower interest rates can stimulate the economy by making borrowing cheaper for both consumers and businesses, which often translates to increased consumer spending. This prospect is outweighing recent reports of lower consumer confidence, as investors bet that a more accommodative Fed policy will support retailers through the holiday season.
Designer Brands is down 19.6% since the beginning of the year, and at $4.26 per share, it is trading 30.9% below its 52-week high of $6.17 from December 2024. Investors who bought $1,000 worth of Designer Brands’s shares 5 years ago would now be looking at an investment worth $514.23.

What Happened?
Shares of footwear and accessories discount retailer Designer Brands fell 4.9% in the morning session after the company announced its Chief Financial Officer, Jared Poff, resigned to pursue a new professional opportunity.
Mr. Poff's resignation was set to be effective October 31, 2025. To ensure a smooth transition, Mark Haley, the company's Senior Vice President and Controller, was named as the interim Principal Financial Officer. The company stated there were no disagreements on financial or accounting matters. The departure of a key executive can create uncertainty among investors regarding a company's financial leadership and stability, which often prompts a negative market reaction.
The stock market overreacts to news, and big price drops can present good opportunities to buy high-quality stocks. Is now the time to buy Designer Brands? Access our full analysis report here.
What Is The Market Telling Us
Designer Brands’s shares are extremely volatile and have had 69 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.
The previous big move we wrote about was 2 days ago when the stock dropped 3.9% as a confluence of negative economic data pointed to a weak economy.
The latest Survey of Consumer Expectations from the New York Fed revealed that households' short-term inflation expectations are rising, while their outlook on the labor market is deteriorating. Consumers expressed greater concern about potential job losses and expect lower earnings growth, factors that directly impact discretionary spending. Adding to the unease, Chief Economist at Moody's Analytics, Mark Zandi, warned that 22 states are already showing clear signs of a recession, placing the broader U.S. economy in a precarious position. The ongoing U.S. government shutdown further dampens sentiment, threatening to weigh on incomes and purchasing power.
Designer Brands is down 37.6% since the beginning of the year, and at $3.31 per share, it is trading 47.2% below its 52-week high of $6.26 from October 2024. Investors who bought $1,000 worth of Designer Brands’s shares 5 years ago would now be looking at an investment worth $538.27.
Mark Haley, Senior Vice President, Controller and Principal Accounting Officer, Appointed Interim Principal Financial Officer
COLUMBUS, Ohio, Oct. 8, 2025 /PRNewswire/ — Designer Brands Inc. (the "Company," "we," "us," "our," and "Designer Brands"), today announced that Jared Poff has decided to resign as Executive Vice President, Chief Financial Officer and Chief Administrative Officer to pursue a new professional opportunity, effective October 31, 2025. Mark Haley, the Company's Senior Vice President, Controller and Principal Accounting Officer, has been named Interim Principal Financial Officer, effective November 1, 2025. Mr. Haley will work in close partnership with Mr. Poff as well as the Company's tenured financial and accounting leadership teams to enable a seamless transition. The Company is launching an executive search to identify a permanent Chief Financial Officer.
Mr. Haley, age 57, was appointed as Senior Vice President, Controller and Principal Accounting Officer in January 2019. Mr. Haley previously served as the Vice President and Controller of the Company from 2017 to January 2019. Before joining the Company in 2017, Mr. Haley served as Vice President, Chief Accounting Officer of Conn's, Inc. from 2014 to 2017. From 2010 to 2014, Mr. Haley served as Vice President, Corporate Controller and Chief Accounting Officer at Coldwater Creek Inc. Prior to that, he was a senior director of financial reporting at SUPERVALU INC. and a director of assurance services at Deloitte & Touche LLP. Mr. Haley is a CPA and holds Bachelor of Science degrees in Finance and Accounting from the University of Idaho.
"Mark is a trusted and accomplished leader whose financial expertise and deep understanding of our business position him perfectly to lead during this important transition," said Doug Howe, Chief Executive Officer. "I am confident that his strategic perspective, operational discipline, and commitment to excellence will ensure continuity as we move forward. As an organization, our efforts will remain focused on execution of our strategic initiatives to build a business rooted in the strength of our brand, centered on the customer, and positioned for long-term value creation."
"On behalf of our entire team and the Board of Directors, I want to thank Jared for his significant contributions over the past ten years. We wish him continued success in his future endeavors."
About Designer Brands
Designer Brands is one of the world's largest designers, producers, and retailers of the most recognizable footwear brands and accessories, transforming and defining the footwear industry through a mission of being shoe obsessed. With a diversified, world-class portfolio of coveted brands, including Topo Athletic, Keds, Vince Camuto, Kelly & Katie, Jessica Simpson, Lucky Brand, Mix No. 6, Crown Vintage and others, Designer Brands designs and produces on-trend footwear and accessories for all of life's occasions delivered to the consumer through a robust direct-to-consumer omni-channel infrastructure and powerful national wholesale distribution. Powered by a billion-dollar digital commerce business across multiple domains and over 660 DSW Designer Shoe Warehouse, The Shoe Co., and Rubino stores in North America, Designer Brands delivers current, in-line footwear and accessories from the largest national brands in the industry and holds leading market share positions in key product categories across women's, men's, and kids'. Designer Brands also distributes its brands internationally through select wholesale and distributor relationships while also leveraging design and sourcing expertise to build private label products for national retailers. Designer Brands is committed to being a difference maker in the world and the footwear industry. By leading with our corporate values of We Belong and We Do What's Right, Designer Brands supports the global community and the health of the planet by donating more than twelve million pairs of shoes to the global non-profit Soles4Souls since 2018. To learn more, visit www.designerbrands.com.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995
Certain statements in this press release may constitute forward-looking statements and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. You can identify these forward-looking statements by the use of forward-looking words such as "outlook," "could," "believes," "expects," "potential," "continues," "may," "will," "should," "would," "seeks," "approximately," "predicts," "intends," "plans," "estimates," "anticipates," or the negative version of those words or other comparable words. These statements are based on the Company's current views and expectations and involve known and unknown risks, uncertainties, and other factors, many of which are outside of the Company's control, that may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by the forward-looking statements. These factors include, but are not limited to: uncertain general economic and financial conditions, including economic volatility and potential downturn or recession, supply chain disruptions, new or increased tariffs and other barriers to trade, fluctuating interest rates, unemployment rates and inflationary pressures, and the related impacts to consumer discretionary spending, as well as our ability to plan for and respond to the impact of these conditions; our ability to anticipate and respond to rapidly changing consumer preferences, seasonality, customer expectations, and fashion trends; the impact on our consumer traffic and demand, our business operations, and the operations of our suppliers, as we experience unseasonable weather, climate change evolves, and the frequency and severity of weather events increases; our ability to execute on our business strategies, including growing our Brand Portfolio segment, enhancing in-store and digital shopping experiences, and meeting consumer demands; our ability to successfully and efficiently integrate acquisitions in a manner that does not impede growth; our ability to maintain strong relationships with our suppliers, vendors, licensors, and retailer customers; risks related to losses or disruptions associated with our distribution systems, including our distribution centers and stores, whether as a result of reliance on third-party providers or otherwise; risks related to cyber security threats and privacy or data security breaches or the potential loss or disruption of our information technology ("IT") systems, or those of our vendors; risks related to the implementation of new or updated IT systems; our ability to protect our reputation and to maintain the brands we license; our reliance on our reward programs and marketing to drive traffic, sales, and customer loyalty; our ability to successfully integrate new hires or changes in leadership and retain our existing management team, and to continue to attract qualified new personnel; risks related to restrictions imposed by our senior secured asset-based revolving credit facility, as amended, and our senior secured term loan credit agreement, as amended, that could limit our ability to fund our operations; our competitiveness with respect to style, price, brand availability, shopping platforms, and customer service; risks related to our international operations and our reliance on foreign sources for merchandise; our ability to comply with laws and regulations, as well as other legal obligations; risks associated with climate change and other corporate responsibility issues; and uncertainties related to future legislation, regulatory reform, policy changes, or interpretive guidance on existing legislation. Risks and other factors that could cause our actual results to differ materially from our forward-looking statements are described in the Company's Annual Report on Form 10-K for the fiscal year ended February 1, 2025 or our other reports made or filed with the Securities and Exchange Commission. All forward-looking statements speak only as of the time when made. Except as may be required by applicable law, the Company undertakes no obligation to update or revise the forward looking statements included in this press release to reflect any future events or circumstances.
View original content to download multimedia:https://www.prnewswire.com/news-releases/designer-brands-inc-announces-cfo-transition-process-302578815.html
SOURCE Designer Brands Inc.
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