Businesses Embrace Bitcoin Amid 2025 Bull Market Surge – River

Cryptocurrency

Summary:

Businesses poured $12.5 billion more into Bitcoin, elevating corporate holdings to uncharted territories in 2025.

Businesses have become a driving force in Bitcoin’s 2025 bull market, with corporate holdings now accounting for more than 6% of its total supply, according to a new report from River Financial.

The report found that in the first eight months of 2025 alone, business inflows into Bitcoin surpassed last year’s total by $12.5 billion, pushing cumulative holdings to 1.3 million BTC.

That represents a 21x increase since 2020. By comparison, individuals still hold the majority of Bitcoin at 65.9% of the supply, while funds, governments, and other entities make up the remainder.

Treasury firms lead amid rising mainstream adoption

River’s data shows Bitcoin treasury companies, firms created primarily to hold large Bitcoin reserves, have accounted for 76% of purchases since January 2024. Collectively, they manage more than $100 billion in equity, bonds, and other securities tied to Bitcoin exposure.

Additionally, the report highlighted that conventional businesses, ranging from real estate and healthcare to construction and software, are increasingly adding Bitcoin to their treasuries.

According to the report: “Bitcoin is no longer confined to miners or crypto-native firms.”

It highlighted that 3,000 U.S. businesses now use River’s services. The majority are small- to medium-sized enterprises with fewer than 50 employees, often allocating a significant portion of income to Bitcoin as a hedge against inflation and banking risks.

Shift in corporate strategy

Companies are allocating an average of 22% of net income to Bitcoin, with nearly one-third now holding more than half their treasury reserves in the asset.

River attributed the trend to Bitcoin’s fixed supply, 24/7 liquidity, and protection against counterparty risk, particularly after high-profile banking collapses in recent years.

Additionally, the report said that regulatory and accounting clarity has also cleared major barriers, particularly after the 2024 update of GAAP standards, which allowed businesses to report Bitcoin at fair market value, removing a key obstacle.

Meanwhile, the U.S. government’s creation of a Strategic Bitcoin Reserve earlier this year further reinforced its legitimacy in corporate circles. States like Texas and New Hampshire have also passed legislation to set up their own BTC reserves.

Adoption poised to accelerate

Despite the surge, fewer than 1% of businesses worldwide currently hold Bitcoin.

According to River, public perception remains the largest hurdle, with surveys showing that many executives still lack a basic understanding of the asset.

Still, River projects that Bitcoin will become a standard feature of corporate balance sheets as more firms openly share their treasury strategies.

The report said: “We believe that every business will hold Bitcoin on its balance sheet, while continuing to spend in dollars for the time being.”

Source: Cryptoslate

Risk Warnings and Disclaimers

You understand and acknowledge that there is a high degree of risk involved in trading. Following any strategies or investment methods may lead to potential losses. The content on the site is provided by our contributors and analysts for information purposes only. You are solely responsible for determining whether any trading assets, securities, strategy, or any other product is suitable for investing based on your own investment objectives and financial situation.

Risk Disclosure

The risk of loss in trading financial instruments such as stocks, FX, commodities, futures, bonds, ETFs and crypto can be substantial. You may sustain a total loss of the funds that you deposit with your broker. Therefore, you should carefully consider whether such trading is suitable for you in light of your circumstances and financial resources.

No decision to invest should be made without thoroughly conducting due diligence by yourself or consulting with your financial advisors. Our web content might not suit you since we don't know your financial conditions and investment needs. Our financial information might have latency or contain inaccuracy, so you should be fully responsible for any of your trading and investment decisions. The company will not be responsible for your capital loss.

Without getting permission from the website, you are not allowed to copy the website's graphics, texts, or trademarks. Intellectual property rights in the content or data incorporated into this website belong to its providers and exchange merchants.

Recent Searches

Top Searches

Markets

Analysis

User

24/7

Economic Calendar

Education

Data