Boston Beer Company Expands Cannabis Beverage Lineup For Summer With New Teapot Iced Teas And Emerald Hour Cocktails

TORONTO, May 08, 2025 (GLOBE NEWSWIRE) — BBCCC Inc, the Canadian-based subsidiary of The Boston Beer Company, is elevating summer for Canadians with new offerings from its cannabis brands TeaPot and Emerald Hour.

TeaPot Introduces Rosin-Infused Iced Tea with 10mg of THC

Since launching in 2022, TeaPot cannabis iced tea has become one of the most popular cannabis beverage brands in Canada and is now expanding its offerings into the full-potency segment. TeaPot’s new Rosin-Infused Lemon Black Iced Tea contains 10mg of THC and is infused with solventless cannabis extract for a full-spectrum experience.

“With 10mg of full-spectrum solventless THC, this non-carbonated Lemon Black Iced Tea is twice as potent as the original TeaPot without compromising its award-winning taste,” said Paul Weaver, Boston Beer’s head of cannabis, who is based in Toronto.

TeaPot’s 10mg Rosin-Infused Iced Tea is sold in single-serve 355ml cans and is now available in dispensaries across British Columbia, Nova Scotia and Ontario, with more markets to follow.

Emerald Hour Adds Two New Cocktail Recipes and Expands into British Columbia

Emerald Hour, the non-alcoholic cannabis cocktail brand from Boston Beer, is launching two new summer recipes and expanding its availability into British Columbia.

New Agave, Lime, & Sea Salt Emerald Hour is an expertly crafted cannabis cocktail infused with 10mg of full-spectrum THC sourced from live rosin and cannabis diamonds. Inspired by a classic flavour combination, try it on the rocks with a bit of salt on the rim.

New Lime & Mint Emerald Hour is a refreshing cannabis cocktail infused with 10mg of full-spectrum THC from live rosin and cannabis diamonds. Inspired by Havana, this citrusy summer beverage offers a well-balanced take on the classic Cuban recipe.

“These Cali-sober, non-alcoholic THC cocktails are the perfect choice for consumers seeking a booze-free happy hour this summer,” said Weaver. “Emerald Hour’s expansion into British Columbia underscores a growing trend across Canada as drinkers look for new options in traditionally alcohol-dominant occasions. Cheers to more choices!”

TeaPot Iced Teas and Emerald Hour Cannabis Cocktails are both produced at Peak Processing Solutions (Windsor, Ontario) and available in dispensaries across Canada.

For more information on TeaPot, visit www.drinkteapot.com or follow @DrinkTeaPot on Instagram.

For more information on Emerald Hour, visit www.emeraldhourcannabis.com and follow @DrinkEmeraldHour on Instagram.

About The Boston Beer Company

The Boston Beer Company, Inc. began in 1984 brewing Samuel Adams beer and has since grown to become one of the largest and most respected craft brewers in the United States. We consistently offer the highest-quality products to our drinkers, and we apply what we've learned from making great-tasting craft beer to making great-tasting and innovative "beyond beer" products. Boston Beer Company has pioneered not only craft beer but also hard cider, hard seltzer, and hard tea. Our core brands include household names like Angry Orchard Hard Cider, Dogfish Head, Truly Hard Seltzer, Twisted Tea Hard Iced Tea, and Samuel Adams. We have taprooms and hospitality locations in California, Delaware, Massachusetts, New York, and Ohio.

In 2021, Boston Beer established a Canadian-based subsidiary (BBCCC, Inc.) to serve as a dedicated research and innovation hub focused on non-alcoholic cannabis beverages. For more information, please visit our website at www.bostonbeer.com, which includes links to our respective brand websites.

Attachments

• TeaPot
• Emerald Hour

Dave DeCecco

Boston Beer

dave.dececco@bostonbeer.com

By William Power

Can fund investors exhale a bit?

After slogging to a 5.1% decline in the first quarter, April was a better month for U.S.-stock funds. The average U.S.-stock mutual fund or exchange-traded fund was down 1.1%, according to LSEG data, but that relatively modest decline calmed some investors' nerves.

And funds that invest in the market's leaders — large-cap growth stocks — had a positive month, with an average total return of 1.7%.

While markets continue to be touchy — prone to more of the sudden drops that investors have weathered all year — they rebounded in the last part of April after the Trump administration softened its stance on tariffs and appeared to make progress on some trade deals.

U.S.-stock funds are now sitting on a 6.3% decline for the year to date, after having rallied 17.4% for all of 2024. The large-cap growth funds are down 7.7%. (See funds-data tables including Mutual-Fund Yardsticks.)

"A mood of cautious optimism is hovering around markets," said Susannah Streeter, head of money and markets at U.K.-based investment company Hargreaves Lansdown, after what she calls the "financial market mayhem" in the first 100 days of Trump's presidency. The tariff pauses have helped, though only to a point: She noted that U.S. markets have still been hammered into a trailing position behind international stocks.

Indeed, international-stock funds were up 3.5% in April, continuing to assert themselves after the robust 6.4% total return in the first quarter. The 10.1% year-to-date gain is, so far, a rare win for international-stock funds over their U.S. counterparts — as many investors have increased their overseas-stock exposure. For all of last year, international-stock funds trailed U.S. funds with a rise of just 4.8%.

Gold continues to have the Midas touch for investors. As investors have winced at stocks' overall swings and looked for comfort, funds that invest in gold miners and other precious-metals companies are up an average 40.3% for the year to date — dominating all other categories tracked by LSEG. That total return for gold-oriented funds includes a 7% rise for April, after first quarter's nearly 31% advance.

Bond funds have also risen as investors look for safety from tariff turmoil. The total return of funds focused on investment-grade debt (the most common type of fixed-income fund) was 0.3% in April, after having risen 2.7% in the first quarter. Bond funds are now up 3% for the year to date.

FINANCIAL FLASHBACK

A look back at Wall Street Journal headlines from this month in history

• 15 YEARS AGO: The 'Flash Crash'

On May 6, 2010, something so strange happened in the stock market that it puzzled exceptionally experienced traders. Without warning, stock prices went into free fall at 2:42 p.m. Eastern time. Within minutes, the Dow had fallen 998.50 points, at the time its biggest intraday point drop in history. Much of the drop reversed but the market was still down by 3.2% at the close.

Some stocks, such as Accenture and Boston Beer, fell by as much as 100% for just a moment before rebounding. The normally ultrasteady Procter & Gamble fell by 35% in two minutes.

The plunge quickly became known as the "flash crash." The questions started before the closing bell. The central puzzle: What caused this?

There's the fat-finger theory — someone accidentally making a huge stock order, triggering computer-operated algorithms to sell. "The algos didn't precipitate it, but they contributed," says Sam Stovall, managing director of U.S. equity strategy at CFRA.

Another factor could have been the halt in trading by some algo companies. This reduced trading volume and exacerbated the plunge.

Political tension on the streets of Greece, following the European Central Bank's refusal to calm that country's debt market, was yet another idea. "Televisions showed images of standoffs between Greek police and protesters," The Wall Street Journal reported. That may have sent floor traders, yet jumpier.

The overall loss from the flash crash? Not much. Stock exchanges canceled trades from the debacle, and it was as if it didn't happen. At least financially.

• 50 YEARS AGO: Back in the Game: Many Small Investors, Lured by Bull Market, Resume Stock Buying
• 90 YEARS AGO: Public Must Be Educated in True Character and Purpose of Markets -- on a front-page article about NYSE President Charles R. Gay's speech to an exchange group
• By Simon Constable

William Power is deputy section editor of Journal Reports in South Brunswick, N.J. Email him at william.power@wsj.com.

Boston Beer investors should look at consumption and depletion trends during the summer selling season as key indicators of whether the beer maker can achieve its full-year guidance, Deutsche Bank analysts say in a research note. While the Sam Adams brewer is coming up against easier year-over-year comparisons, that tailwind is somewhat balanced by a weaker consumer backdrop, the analysts say. Management is making the right decisions to improve profitability within the portfolio, but also running up a risky cost backdrop as tariffs raise aluminum prices and create other problems for gross margin, they say. (dean.seal@wsj.com)