XS.com Appoints Andreas Achniotis as Head of Affiliates

XS.com has appointed Andreas Achniotis as Head of Affiliates, strengthening its affiliate leadership as the multi-asset broker continues to expand its global partner network and client acquisition capabilities.

In his new role, Achniotis will lead the company's affiliate strategy, overseeing partner relationships, acquisition campaigns, and initiatives aimed at growing engagement and improving commercial performance. He will work closely with the sales, marketing, and product teams to further develop XS.com's affiliate program and identify new growth opportunities.

Achniotis brings more than 10 years of experience in the FX and online trading industry. Throughout his career, he has held roles covering business development, trading operations, risk management, and affiliate management, providing him with broad expertise across both commercial and operational functions.

He has extensive experience building affiliate and introducing broker (IB) networks, developing partner incentive programs, and implementing performance-driven acquisition strategies across multiple international markets.

Commenting on his appointment, Achniotis said he was excited to join XS.com during an important stage of its global expansion and looked forward to strengthening the broker's affiliate ecosystem while building long-term partnerships.

Wael Hammad, Group Chief Commercial Officer at XS.com, said affiliate partnerships remain a key pillar of the company's global growth strategy and noted that Achniotis' industry experience and commercial expertise would help support the continued expansion of its international partner network.

The appointment reflects the increasing importance of affiliate marketing within the online trading industry, where brokers continue to invest in scalable partnership programs to drive client acquisition, strengthen regional presence, and support sustainable long-term growth.